Youtube. Viable?

- #1 area where professional marketers are increasing their efforts.

- #2 most used search engine

- every minute 72 hours of video is uploaded

- average user spends 15 minutes per day

- 90% of consumers trust peer recommendations

- 63% of businesses using social media report improved marketing results

- The ROI of Social Media will still exist in 5 years

Recommended Resource - Hurdie Burk, YouTube extraordinaire and Impact Trusted Referral Partner.

Sharing on social media

Though a bit wordy, this is a good article on the impact of marketing/selling via social media vs sharing/building relationships with "like-minded" people. 

Thus, the process of Know, Like and Trust speeds up. 

I suggested read for the weekend - "How to Win Friends and Influence People" by Dale Carnegie.

Listening through Social Media

Social media provides the business owner with more ability to listen to their market.

Questions to ponder, and then ACT!

1. What's your purpose today?

2. What's the benefit you bring to the table? What's your big so-what?

3. What target are you shooting at?

4. What 5 marketing weapons will you use to get your purpose done?

Choose. Choose to act. Choose to be proactive. Choose to CAUSE your results.

What do you honestly believe about your potential?

Think..."what do-I-honestly believe about-my-potential?"

One of my coaches, Christian Simpson, reminded me this morning that we can't manage and improve something "if we're not aware of it."

You have potential you're not using. We all do. Evaluating where you are now in life, your business, your leadership, your marketing....it seems trivial but it is THE important 1st step in your journey.

Again, "what do-I-honestly believe about-my-potential?"

I believe you have so much untapped potential it's mind-boggling!

CRMs and Processes; mining your database.

What CRM(s) do you use? Do you still use a paper version to supplement your software?

Are you on LinkedIn and not sure how to benefit?

What is marketing?

Marketing is everything you do; how you show-up, showing-up (face-to-face and online), how you act, respond, look, etcetera, etcetera. 

Be purposeful and thoughtful about picking and using your weapons.

Market where?

Marketing and The Law of Consistency